Social Media There's a lot to learn about social media, but that doesn't mean you should shy away from this new way to engage with the members and prospects - especially when faced with the challenge of gaining younger consumers. When we approach a social media initiative for a client, we keep our simple philosophy in mind: "Social media marketing is a directed dialogue between brand and audience." At Third Degree we help you focus your campaign on creating authentic relationships, not making that next fad. That means we research, plan and execute every step of a social media campaign with your unique brand in mind. We call it working forward, and it's a process that keeps us all on the same path.

Directed Dialogue The web accelerates the life cycle of trends at a staggering pace, so it’s important to remember that beyond the explosion of web services from Facebook to twitter and beyond, that social media is just another method of connecting with people.

Your organization needs to be part of the social media dialogue. You have a story to tell a whole new generation – a generation that is consuming media (both traditional and new) in more ways than ever. Social Media is creating a whole new way for people to interact, and its influence is now crossing all generations.

Social Insecurity

This video explains why Gen Y is a good fit for credit unions, how social media doesn't have to be such an intimidating undertaking, and how the team at Third Degree and Tinker Federal Credit Union worked together to build a relationship with Gen Y through their What Money Means and Buck the Norm initiatives.

Work Forward

At Third Degree we help you focus your campaign on creating authentic relationships, not making that next fad. That means researching, planning, executing every step of a social media campaign with your unique credit union brand in mind. We call it working forward, and it's a process that keeps us all on the same path.