Oklahoma City University

Recruitment Campaign

Oklahoma City University Viewbook
Oklahoma City University Viewbook

The new OCU Viewbook was designed to have an information-driven, interactive feel, with a clean bold look that would appeal to students and parents alike – as well as to potential students abroad.

 

Oklahoma City University Viewbook
Student Recruitment

The viewbook focused in on statistics about the university as well as day-in-the-life facts of featured students lives.

 

Oklahoma City University Viewbook
Oklahoma City University Viewbook
OCU Collaterals

The look and feel established for the viewbook were then adapted to a series of brochures used for student recruitment. This particular campaign won a Gold ADDY for Brochure, as well as a Gold ADDY for collateral campaign at the 2009 ADDY Awards competition.