Creative Thinking
We recognize that truly effective creative solutions are not based on artistic whim, but on sound rationale. It’s why our creative team works closely with our strategic account staff and our clients to craft the words, images, and emotions that resonate with you and your audience.
Brand Development
Brand platforms – which we sometimes call brand boards or theme boards – are the first step of execution developed from the findings and recommendations realized by The Third Degree™ process.
These boards (usually developed in a set of two to three) are how Third Degree creatively establishes the look, feel and messaging for our clients. They set the tone with color, photography, illustration, graphics, type and style of voice for all positioning, and are springboards for all other collaterals and communications, from print to TV to web. They are how we tell your compelling story across all means of communication.